Fuelling growth!

Join us at the largest international trade exhibition for the automotive aftermarket industry for the MEA region from 10 – 12 December 2024 at Dubai World Trade Centre.

Exhibitor Speak

Learn more about the future of the industry and how you can make the most of emerging opportunities with expert insight from industry professionals through our exclusive Exhibitor Interviews.

2021 Interviews

2019 Interviews

2018 Interviews

Exhibitor Testimonials

Automechanika Dubai 2021 was a very successful trade fair for Arnott. We saw a steady flow of visitors on all three days at our stand and received many enquiries about our air suspension parts. We were delighted to see so much interest from high-quality visitors, leaving us tired but satisfied at the end of the show. We are looking forward to participating in Automechanika Dubai 2022 to continue face-to-face meetings with existing and new customers.


It was 3 fascinating days full of inspiring conversations with high-profile visitors and key decision makers. We would like to thank all our clients and business partners for visiting us and opening new doors of opportunities. A huge thanks to the Automechanika Dubai team for bringing back to business all the excitement and emotions taken away from us in the last 2 years. For sure, the event was worth the wait!


Even with the rise of technology, face-to-face meetings remain extremely crucial. They facilitate more effective communication, help build stronger relationships and increase engagement. After nearly 2 years of having to run business virtually, the 2021 edition of Automechanika Dubai came as a blessing. We were able to meet, network and engage with our customers, both existing and potential, face-to-face. Thank you Automechanika Dubai for helping us lay the foundation to explore worldwide business opportunities for 2022 and beyond.

Untitled (600 × 600px)

New East participates in Automechanika Dubai every year and we were delighted to experience the 2021 edition as a Platinum Sponsors. Automechanika Dubai plays an important role in creating opportunity for us to meet our potential and existing customers, and particularly this year as were able to meet our clients, partners and prospects face-to-face at the event. The visitor turn out this year far exceeded our expectation and we met some prominent visitors and strong potential customers. We are looking forward to being a part of 2022 edition with an even stronger presence.

Untitled (600 × 600px)

Automechanika Dubai 2021 was perhaps one of the best expo that we have exhibited in in the last 6 to 7 years. The compact nature of the show this year ensured that there was a good visitor flow on all the three days of the show and the enquiries received at the expo was also of the highest quality. We have been exhibiting at Automechanika Dubai since the last 10 years and the response at this year’s edition reiterates our belief that this remains the best show to participate in to access Middle East and African markets.

Untitled (600 × 600px)

As an Automotive Aftermarket Parts Distributor operating in 50+ countries, we were very delighted at the opportunity to once again showcase our range of bearings, filters, and spare parts at Automechanika Dubai in-person. The event was a resounding success for us this year. We were able to interact with and learn from a large variety of customers and industry peers. We got many strong new leads from 10+ countries, and we gained a lot of key industry insights at the Automechanika Academy which we had the privilege of chairing this year. We are eagerly looking forward to the 2022 event!

Jaspreet - Copy

Automechanika Dubai 2021 was a great experience for us as we witnessed amazing footfall and an overwhelming response. We had a good number of serious buyers from Middle East, Africa, Europe, CIS and South Asia at our stand. The business potential from the enquiries at the exhibitor looks great. It has not only helped us to secure new customers in our current markets, but also expand our network and reach to new countries where we aren’t present. We are eagerly looking forward to participating in Automechanika Dubai 2022 which we are sure will bring us even better business and new customers.

Untitled (600 × 600px)

It was good show especially from the customer and supplier’s perspective. We did come across few genuinely interested visitors who were keen in developing business with us. Being one of the sponsor of the event was a good highlight for us plus we also invested in the utilization of few marketing tools that got us the visibility during the show.

Automechanika Dubai 2020

Alcar takes part at Automechanika Dubai since 2012 because it is the Middle East’s leading international trade fair for the automotive service industry. Moreover Dubai is the main hub for the wider Middle Eastern and African markets, providing access to all hard-to-reach countries in the region.

Alcar srl - Agricultural Products - Automechanika Dubai 2019

We have been participating in Automechanika Dubai for the last seven years.. Automechanika Dubai has given us the opportunity to reassure our customers in terms of our quality and it helps us to introduce them to the new products we bring here.

BKT - Agricultural Products - Automechanika Dubai 2019

It has been a great experience for us where we launched our new products and received good feedback. Happy to be one of the sponsors associated with Automechanika brand.

Automechanika Dubai 2020

The Automechanika Dubai 2019 is very successful for us. We met many old and new customers from Middle East and Africa country. Most of them are professional in tyre and spare parts business. We hope to benefit and have more chance for cooperation in the near future.

Automechanika Dubai 2020

Automechanika Dubai is a good place to meet old friends and explore new business opportunities. The show in 2019 is better than the ones in previous years. We will definitely join you again and looking forward to a great show in 2020.

Automechanika Dubai 2020

The 2019 edition of Automechanika Dubai was an exceptionally positive experience. We didn’t expect such a big interest in inner tubes and agricultural tires. We have the impression that the show is getting better and better with each edition from the perspective of organization and the amount and variety of visitors as well.

Automechanika Dubai 2020

Automechanika Dubai is the major meeting point for the automotive aftermarket in the Middle East and the neighbouring countries. Today the show is the major communication platform for the industry... the personal face-to-face meeting with customers is still the best way of getting new business.

Liqui Moly - Exhibitor Testimonial - Automechanika Dubai

As a first time exhibitor, we were very happy to have met a wider audience of visitors from the UAE, KSA, Kuwait and Lebanon whose level of seriousness in doing business was quite high.

Automechanika Dubai 2020

Automechanika Dubai is a great platform for Procare to showcase our top-class engine oils, additives and car care products. This will also be an opportunity for us to provide optimized solutions to existing and potential clients and to ensure that our solutions bring value to our clients as far as the quality and efficiency of our products is concerned.

Procare Lubricants - Exhibitor Speak - Automechanika Dubai

We did notice, that “quality” visitors were more this year. The business-matching making program is the greatest tool you have brought in which really works and helps.

Automechanika Dubai 2020

The main reason we participate in Automechanika Dubai is to find new emerging markets for our lubricant products. This is the good platform to meet different customers from different parts of the world and can understand their needs and demands and can educate them about our brands and products.

Solar Lubricants Refinery L.L.C - Exhibitor Speak - Automechanika Dubai

We would like to establish a presence for our company at Automechanika Dubai, which gives us a powerful platform for meeting new customers, reaching out to our existing distributors, and building a more established and reliable brand. Automechanika Dubai is always great opportunity to learn which direction our industry is going in.

Troton - Exhibitor Speak - Automechanika Dubai

Our company supplies the full range of air, oil, fuel, cabin, hydraulic and coolant filters to the automotive sector, meeting the needs of nearly all car brands and motorcycles... Automechanika Dubai lets us meet new customers and distributors in the region and increase brand visibility.

UFI Filters - Exhibitor Speak - Automechanika Dubai

We were pleasantly surprised that this year had more African visitors coming over (which is a target audience for us) and was quite busy.

Automechanika Dubai 2020

Since we are already present in many countries in the region, but not in all of them, being at [Automechanika Dubai] gives us the advantage of being able to get new leads from customers in the countries that we are not present it as well as make contact with potential future business partners.

Wolf Oil - Exhibitor Testimonial - Automechanika Dubai