Skip

The private label surge: Building resilience in the GCC aftermarket supply

15 Jul 2026

Beautyworld Dubai - Proven Skincare products

Supply chain resilience has moved from a back-office concern to a baseline differentiator for the GCC aftermarket. To combat global trade disruptions and surging shipping costs, regional distributors are aggressively expanding their private-label offerings,.

Recent data indicates that the share of private labels in service parts has jumped from 10-15% to 30% across the GCC, with a specific focus on high-turnover items like batteries, lubricants, and filters. These private brands allow distributors to hedge against import risks while offering quality-controlled alternatives to premium OEM parts.

"Speed and availability are no longer differentiators; they are the baseline," according to industry analysts. This shift toward localized private labels is also aligning with regional decarbonization goals by reducing the logistics carbon footprint of imported components.

Source: Frost & Sullivan