Automechanika Dubai - Innovation zone stage image

Innovation Zone

What does the future look like for the automotive aftermarket?

Innovation Zone is an extension of the Automechanika Academy focussing on offering insights into the present and future of the Middle East and African automotive aftermarket.

Middle East Automotive Industry Survey Results

Innovation Zone at Automechanika Dubai

The 17th edition featured a presentation highlighting the Middle East Automotive Industry Innovation survey results. Titled Automotive Aftermarket by 2025, the survey was commissioned by Automechanika Dubai and provided some valuable insights into the sentiments of our aftermarket professionals who do business in the Middle East.

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Seminars by AMENA, our Official Association Partner

Alan Whaley AMENA

What the disruption in the automotive industry means for the aftermarket

A keynote session delivered by AMENA Chairman, Alan Whaley.
This session covered the drivers of the disruption in the aftermarket, unexpected knock-on effects, and how stakelholders can adapt and future-proof themselves.

Cheyenne Kamran

Finding your role in the new vaue chain - Global best practices and Analogous

Inspiration keynote presented by AMENA Chief Strategist, Cheyenne Kamran.
A rapid-fire exploration of case studies covering huge transformations in the value chain of in-industry and outside-industry players, and what the common threads and best practices are.


The outook for the 2025 automotive aftermarket industry is upbeat

46% of trade buyers surveyed just before Automechanika Dubai expect major changes to their business within 5 years due to changes in technology.